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  • SEO services
    • SEO consultancy and locum support
    • eCommerce SEO consultancy services
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    • SEO content consultancy services
    • Technical SEO consultancy services
• Terms

Insights

• Insights
  • AI Search
    • What AI citations can and can’t tell us about modern search
    • How to appear in Google AI Overviews
    • Should your website block AI crawlers?
    • Why is ChatGPT traffic showing as Direct in GA4?
    • What to do when ChatGPT gets your business wrong
    • What can Google Search Console’s AI report tell you?
  • Investigations
    • Does WebMCP help SEO or just help AI agents use websites?
    • Does Google Preferred Sources improve SEO?
    • How long does SEO take to show results for your website?
    • Organic traffic down but rankings stable? Trace the loss
    • What to monitor after a site migration
  • Technical SEO
    • Canonical vs noindex: which to use?
    • Does schema markup help SEO?
    • How to fix ‘Crawled - currently not indexed’
    • How to fix ‘Discovered – currently not indexed’
    • Pages indexed but no impressions? Find the real gap
    • Why rendering audits begin in the wrong place
  • Insights

Research

• Research
  • UK consumer AI crawler and content-use study 2026
  • Who appears when you search for a local business?

Resources

• Resources
  • Build an AI crawler access brief
  • Google AI Overview readiness checklist
  • Build a schema markup evidence brief
  • Website migration checklist

Labs

• Labs
  • GA4 consent mode simulator
  • Google Search update timeline
  • Preview one page across traditional and AI search
  • Website migration risk calculator

YouTube

• YouTube
  • Watch search unfold